Webstar: An Enviro-Mark Diamond case study
Webstar’s aim is to be New Zealand’s leading print communications company. With superior quality and service, we offer multi-platform solutions that span all areas of print media. We work with our clients to achieve innovative and targeted media solutions, with a proven ability to drive customer response in high impact print mediums.
Webstar’s site in Masterton specialises in long run retail catalogues and directories and our Auckland site is New Zealand’s leading magazine printer. Both sites are Enviro-Mark Diamond certified.
What drew you into a formal environmental management programme?
As a leading New Zealand provider of long run directory, catalogue and magazine products and services, we recognise our responsibility to make a real contribution to the sustainability of our industry and in turn our country. For us, the Enviro-Mark programme’s focus on waste reduction in all facets of our business made both environmental and commercial common sense. Reducing waste means reduced costs, allowing us to reinvest profits to ensure we remain competitive and sustainable long term.
Which of your achievements are you most proud of and why?
- In our Auckland site we have less than 1% of our waste going to landfill with a very active programme in place to get this to Zero
- By converting to more efficient lighting and using LEDs we decreased lighting electricity usage by 30% in Masterton and we have recently commenced an energy reduction programme in Auckland to reduce energy use by 10%, saving us 10’s of thousands of dollars every year.
- At our Masterton site we reengineered a heat recovery programme throughout the plant that converted waste heated air from our ovens into factory heating. This allowed us to completely eliminate our Coal fired heating system that used 100, 000kg each year.
- We underwent a fleet vehicle review and now have changed to more fuel efficient vehicles saving many thousands of dollars per year in fuel and operating costs.
- Our proudest achievement has been witnessing the way employees and service providers have embraced our vision. We have a dedicated team and seeing them come on board was very rewarding.
Have you saved money because of your initiatives?
We have a saved a significant amount of money across both sites since we began our Enviro-Mark journey in 2009 – we would estimate that our operating costs are $100,000 lower per annum than they were prior to commencing the programme.
In general, what kind of improvements have you made?
- We have increased recycling and re-use significantly – our goal is Zero to landfill and we are closing in on this fast
- Our Auckland site no longer requires Trade Waste certification as it does not generate any Trade Waste
- We have reduced electricity and gas use significantly
- We regularly review all supplier contracts to ensure that they are supporting our initiatives
- We have opened up new sectors to sell into
- Getting our staff much more involved so that they are instigating their own environmental initiatives including e-waste collections, chemical waste reduction, and enhancement and clean-up of local waterways.
What advice would you give to other companies thinking of implementing an EMS?
It may seem hard to get momentum at first but once the processes are in place, people do jump on board so stick with it.
How has being a member of the Enviro-Mark programme assisted you?
Enviro-Mark provides a great programme that allows members to progressively work through the development of their own EMS in a logical and sensible manner.
This makes the process of implementing and certifying the system easier and more achievable. We are recognised by our clients as being sustainable providers who take an active interest in reducing their everyday business impacts.
What value does Enviro-Mark certification have for your organisation?
Having a certified EMS shows that we walk the talk. We have experienced good efficiency savings in energy usage and with fleet vehicles. We always strive to be a good corporate citizen and having Enviro-Mark certification is extra reassurance to the communities in which we operate that we are a careful and considerate corporation.
Where are you heading now with your environmental management efforts?
We are Enviro-Mark Diamond in both our Auckland and Masterton sites. To us, having a successful EMS is a little bit like a never ending story – there are constant developments in technology and energy efficiency programmes that can positively influence what we do.
We are currently considering upgrades to a number of operating areas, both equipment and services that will provide incremental improvements in how we operate and at the same time reduce our waste impacts – keeping us sustainable and in business!
For further information
P: 09 477 4380 (Auckland) 06 370 0440 (Masterton)
Enviro-Mark Diamond Certification
Enviro-Mark Diamond certified organisations have all the components of an ISO 14001 system in place. They have internal systems to ensure that their plans and policies are followed and to identify any opportunities for change and improvement. They have top management involvement in managing the EMS and its continuing stability.
To achieve Enviro-Mark Diamond certification, an organisation:
- Controls all important documentation to ensure only the most up to date versions are being used;
- Has an internal EMS audit programme in operation, ensuring expected outcomes are occurring as planned;
- Periodically has top management review the performance of the EMS;
- Formalises the roles and responsibilities for people working for and on behalf of the organisation;
- Communicates appropriately both internally and externally;
- Ensures appropriate training is given to people working with the EMS;
- Documents all procedures relating to managing the system (both system and operational procedures);
- Has a good system for managing problems (non-conformities and opportunities for improvement);
- Sets objectives and targets for driving improvement and has programmes in place to meet those targets;
- Develops, implements and tests environmental emergency plans;
- Identifies and evaluates their significant environmental issues arising from activities, products and services;
- Actively monitors their ongoing compliance with New Zealand legislation and ensures they are aware of any changes to obligations;
- Produces an environmental policy statement;
- Understands the scope of their EMS (i.e., are there any parts of the organisation that need to be excluded from the EMS and why);
- Exhibits no non-compliances with New Zealand’s applicable health and safety and environmental legislation.